JA BizTown and JA Finance Park | Junior Achievement of Greater St. Louis


Innovative | Bold | Relevant

JA BizTown and JA Finance Park is all that, and more. These financial literacy laboratories exist to inspire and prepare youth to succeed. There is no question about it: Financial literacy and sound money management skills are essential to success. Today more than ever, young adults need a strong foundation for making intelligent, lifelong, personal financial decisions.
To improve the financial literacy of our future business leaders and employees, Junior Achievement has created an exciting reality-based learning environment for middle and high school students.

JA BizTown

JA BizTown
Elementary school students are not old enough to drive, work, or vote. But that doesn't stop them from operating banks, managing businesses, writing checks, investing in stocks, and earning a profit at JA BizTown!
The Donald O. Schnuck JA BizTown is a mini-city in which kids discover how the "real world" works.  Each day, about 100 fifth or sixth graders become JA BizTown "citizens" where they work in one of 17 businesses, make financial decisions, pay taxes, and donate to charity. After twelve classroom lessons, students come to JA BizTown for the learning experience of their lives! Each citizen has a job for the day, gets paid twice, manages a checking account, shops, gets wellness check-ups, may be interviewed on TV and much more. The time spent at JA BizTown may be only one day, but the impact that this experiential learning provides will last a lifetime!  Click on one of the links below for more information.






JA Finance Park

JA Finance Park
JA Finance Park gives 7th - 12th grade students the rare opportunity to experience their personal financial futures first-hand. Upon entering the center, students receive a ‘life situation' with job, income, education, and family scenarios. Based on their adult persona, students visit businesses in the simulation to gather information to make financial decisions, such as managing a household budget, using banking services, and making purchasing and investment decisions while using tablet-based technology.

Bringing Education to Life

The experience begins in the classroom with twelve JA-provided curriculum that culminates with a day at JA Finance Park. The center is designed as an interactive marketplace representative of the local business community, including financial services, media, telecommunications, utilities, and more. The center is authentic and interactive to create a transformational experience for all students.  See how JA Finance Park increases student financial capability





For more information, please contact
JA Finance Park: Email Lori Marsh, JA Finance Park Manager, or call (636) 728-0707 ext 234
JA BizTown: Email Joy Germeroth, JA BizTown Manager, or call (636) 728-0707 ext 237
Volunteering: Email Jessica Kichura or call (636) 728.0707 ext 233

Summer Camps

Junior Achievement's Summer Camp programs are a great way to continue JA participation after the school year.  Campers visit our facility in Chesterfield for a week-long experience exploring ideas related to work readiness, entrepreneurship, and financial literacy.


JA Finance Park and JA BizTown are as successful as they due to the generous support of the companies that sponsor storefronts. 

Watch How a JA BizTown Works

Watch How a JA Finance Park Works!


  • "Junior Achievement has given me a sense of what adults go through with budget issues."

    -Junior Achievement Student
  • "Junior Achievement reinforced concepts for me to remember later in life."

    -Junior Achievement Student
  • "I thought the experience was amazing. The presentation was unlike anything I've seen."

    -Junior Achievement Student
  • "I liked how the Junior Achievement volunteer explained his job to us."

    -Junior Achievement Student

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