Our Mission

Junior Achievement will ensure that every child in America has a fundamental understanding of the free enterprise system.

Financial Literacy, Entrepreneurship, and Workforce Readiness

Junior Achievement of Southwest Virginia, Inc. is a non-profit organization whose aim is to empower young people to own their economic success.

We are the passionate people behind a movement that seeks to educate and inspire young people to value free enterprise, business and economics to improve the quality of their lives.  Located in beautiful southwestern Virginia, our office is part of Junior Achievement USA, whose national headquarters and Service Center in Colorado Springs, CO provides support for 124 local offices that carry out the mission.  Our international affiliate serves more than 100 countries with offices around the world.

Altogether, Junior Achievement reaches approximately 5.2 million students worldwide

Fulfilling the Mission

We do this by sending volunteers from the local business community into kindergarten through 12th grade classrooms to help students better understand how business works. Our volunteers not only present materials and lessons that are fun and informative for the students, but they also serve as role models, sharing their own business experience to help students more concretely understand the relationship between what they learn in school and their success in later life.