Imagine a city where young consumers rush to the bank to deposit their paychecks, sales clerks create merchandise displays and reporters interview local business leaders to get the most up-to-date story. Across the way the restaurant prepares for the lunch hour and the mayor meets with business managers to get an understanding of current economic trends. This could be any city in the country, but it is this image that perfectly describes a day at Pam & Les Muma JA BizTown.
JA BizTown is an indoor center that contains a mini city with up to 23 public and private businesses. Each business within the center is sponsored by a real local business and displays the authentic logo and the actual marketplace appearance of the sponsor bringing the town to life for the students.
Before visiting JA BizTown, students complete a pre-visit curriculum program where they learn basic economic principles such as how to manage their personal bank account. They also participate in job interviews, learn about their new workplace and the job they will perform. Jobs range from retail sales professionals, accountants, business managers, medical professionals to TV and newspaper reporters. There is even a mayor!